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URL Detail Submitted on: 2008-01-15 19:08:47 Submitted By: Kaushik Guha
Based on research, people spend much more time getting familiar with a product category than selecting the best of a couple products they are looking at. When a person is looking to purchase a hot tub they will usually go to at least two hot tub dealers. During this time the purchaser is spending 80% of their time learning about the product category and 20% comparing the hot tubs.

As the product education level of the purchaser increases the less they are learning about hot tubs and the more they can compare. Since in the early stages of a purchase decision is dominated by learning about the product category wouldn't it be great if you could get this education by visiting an unbiased web site (Abby's Guide) from the comfort of your own home? YES! This is why we are here. Our buying guides, reviews and forums can save you many hours driving around town and more importantly — we can save you from making a poor decision.   More detail...

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