It relaxes the conscious mind and opens the subconscious part of the brain to the point that suggestions can be accepted. Once the suggestion is accepted and agreed on by the person that hears the hidden suggestions, usually called subliminal affirmations, then it becomes a stable, strong pillar in that persons belief system.

The real question is what can't Subliminals be used for. I've seen subliminals used for many, many issues. Basically, it can be used for anything a person can imagine. Losing weight and quitting bad habits is most commonly known.

There is confidence, insomnia, stress, and sports improvement to name a few. There are also hypnotherapists doing some fabulous things with early stage cancer these days too.   More detail...